Swanndri: Outdoors everyday since 1913 | View online

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Swanndri – made for generations

Since 1913 we've been living the outdoors every day. Every frostbitten, rain-soaked wintry morning. Every glorious, wish-it-would-never-end, summer's day. Our years of experience with fabrics and fibres means we know what works.

We are proud to have been keeping people warm, dry and comfortable for over a hundred years, whether you're wearing our gear on a sheep farm in Otago, roadtripping around the North Island or scaling a mountain in Canada. Wherever you are, we reckon you’re never very far away from a Swanni.

With the best wool in the world

We are proud to support the New Zealand wool industry. The wool in our classic outerwear is sourced through the ZQ natural fibres programme from farms right here in Aotearoa, ensuring our wool is ethically grown, traceable and sustainable – for generations to come.