The Olympic Games are the global catwalk of sports fashion
The Olympic flame has gone out in Milan–Cortina. Once again, the world’s finest athletes have measured themselves against one another and written new chapters in sporting history, as the Olympic flag waved as a symbol of friendship between nations. The teams marching ceremoniously into the arenas in their official uniforms reminded us that the Olympic Games are more than a competition — they are a stage where national identities and cultures mee
In our latest anniversary article, we explore how the Olympic Games have influenced sports fashion – and how experiences from the world’s biggest sporting event have helped shape Halti’s development over the years.
Read the story and go behind the scenes of 50 years of Nordic sports design.
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