Our monument to Summer

This weekend, the Summer Solstice spelled the official end of summer. The longest day of the year has been observed by cultures since the Neolithic Era. 

For millennia, countless monuments have been made to track the sun and inform the celebration of Midsummer. Stonehenge in England, Newgrange in Ireland, and the Medicine Mountain National Historic Landmark in the US all owe their origins to this astronomical function. 

Now, in 2026, we've finally made the ultimate monument to the start of summer: The Solstice Sorcery Sale! 

If you're reading this message, then the sale has officially kicked off. From now until June 30th @ 4:00pm PDT, we have slashed the prices of over 2300 of our best-selling  books, tricks, DVDs, playing cards, and more! 

Because we're strictly a wholesaler, we can't sell directly to you, so we've partnered with magic shops across the globe to bring these deals directly to your door.

Check out the list of participating retailers by clicking the link below. We'll continue to add to this list until the sun reaches its highest point in the sky (or until the sale ends). Maybe your favorite dealer is already on this list or maybe you're about to find your new favorite dealer.