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Weekend Newsletter December 15, 2024
## Dig deeper into today's stories:
December 15, 2024 Retail Sales & Strategies for Retail Business Success 📊 Explore how the Senate Judiciary Committee is addressing rising credit card swipe fees with the Credit Card Competition Act (CCCA), potentially easing costs for retailers. Private label sales continue to dominate as consumers opt for quality and affordability. Learn how to capitalize on this trend to build customer loyalty and drive growth. Plus, don’t miss our latest promotions and exclusive offers!
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### Retail News
Senate Judiciary Committee Held Hearing to Address Rising Credit Card ‘Swipe’ Fees
The Merchants Payments Coalition applauded the November Senate Judiciary Committee hearing on credit card swipe fees, which have significantly impacted retailers and consumers. With swipe fees reaching a record $172 Billion in 2023, advocates are pushing for the Credit Card Competition Act to introduce much-needed competition and transparency in the payments market, potentially saving businesses billions annually.
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Business owners say card transaction fees are a growing monthly expense, one often passed to consumers.
Retailers are strengthening their private label offerings, and it’s paying off: private brands are seeing record-breaking sales.
### Sales News
A Turning Point for Private Brands: How Retailers Can Seize The Opportunity
Retailers are continuing to see strong growth in private brands, as consumers increasingly prioritize affordability and quality. Recent research shows that shoppers are actively choosing private-label options, with some viewing them as equal or superior to national brands. Retailers who embrace innovation, quality, and consumer insights are poised to lead this growing market segment.
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### 4sgm.com News
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